Why we love International Dance League

Brimstone Hill Capital invested in International Dance League because we believe dance culture is undergoing a major shift from fragmented digital moments to structured, global entertainment. The founders bring rare domain credibility, having previously built a global platform that helped unify the dance community online.

IDL has already demonstrated that live dance can convert massive online attention into real world economic performance. Their early event results showed strong engagement across fans, creators and sponsors. The team has proven they can recruit elite talent and establish brand partnerships that validate demand. We were impressed by the quality of execution relative to their stage. The category is expanding and underserved, creating space for a league format with global ambition. 

IDL fits our interest in early stage companies that bring structure and scalability to markets that have long been fragmented and inefficient.